EPISODE 10: 7th STEP TO FIND A GOOD NICHE FOR AFFILIATION MARKETING
In this exciting
lesson we’re reaching to show you ways to seek out profitable affiliate niches.
Effective niche analysis is that the cornerstone of made affiliate selling,
therefore pay shut attention!
We will begin by
staring at why you must promote digital affiliate product through Clickbank.
You’re reaching to discover the eight easy steps you wish to seek out that may
guarantee you profitable digital product niches whenever.
You’ll conjointly
learn the way to select the foremost moneymaking Clickbank product to market in
your niche.
Why Digital
Affiliate product
Before we will take
into the niche analysis method, it’s vital you perceive why digital affiliate
product (especially those on Clickbank) are a good place to start out your
affiliate selling career.
To start, most
digital affiliate product supply embassy %ages – typically from fifty to
seventy five percent. Some vendors on various networks can supply even higher
commissions to urge as several affiliates as doable.
The earnings per
sale from digital affiliate product tend to air the upper finish of the
dimensions likewise. It’s not uncommon to visualize earnings per sale of $20
and upwards. Even one commission of $20 daily would create a giant quantity of
additional amendment each month!
Another reason to
select digital affiliate product is that they typically have lower competition
than physical product. Once you’re beginning out as associate affiliate, you
don’t wish to be crushed by your competitors!
Finally, one among-st the simplest reasons to select digital affiliate product is that the
majority profitable niches you discover can have nice digital product
decisions. The burden loss niche, as an example, may be a terribly profitable
niche that has virtually lots of (if not thousands) of digital product you'll
promote.
The seven easy
Steps to Finding Profitable Affiliate Niches
I mentioned earlier
that we’re reaching to use Clickbank to seek out profitable niches. Clickbank
is one among-st the world’s leading affiliate networks. this can be wherever
vendors come back to sell their product, and affiliates (that’s you and me)
come back to seek out product to market.
The reason we tend
to love Clickbank at Affilorama is that they create affiliate selling simple.
Clickbank’s affiliate pursuit system is very reliable, that means you’ll
continuously get obtained any sales you create.
Clickbank have
conjointly ne'er incomprehensible associate affiliate payment, therefore there
are not any worries concerning obtaining paid.
Step 1: notice a
class
Now let’s observe finding profitable affiliate niches on Clickbank
beginning with the market place.
The Clickbank
marketplace is wherever each affiliate product you'll be able to promote on the
network is found.
On the left-hand aspect of the screen you’ll see a bunch of classes,
things like Arts & diversion or Health & Fitness. These area
unit too broad to be helpful as niches, however a class search is that the best
thanks to begin drilling down along with your niche analysis. Its step one once
searching for a profitable affiliate niche.
Pick a class that
interests you – I’m going with Health &; Fitness. It’s continuously
value attempting to search out niches that actually speak to you. The nearer
your affinities to a distinct segment, the additional intended you'll be to
stay it out till you begin profiting.
You’ll even have
additional inherent information that comes in handy once making content and
promoting your website.
Step 2: choose a
Sub-Catergory
The second step within the niche analysis method is to choose a
sub-category. This is often inching you ever nearer to finding a profitable
niche. After you click on a class on Clickbank, you’ll see it expand into a
listing of sub-categories.
Pick one in all the
sub-categories that appeals to you – I’m selecting Diets & Weight Loss.
Step 3: Filter by
Gravity
The third step
within the niche analysis method is to create use of Clickbank’s filter system.
You’ll see the filters perform on the left here. This allows you to specify
things just like the average quantity per sale that you simply earn.
Clickbank filters
create it straightforward to drill down for optimum profit. By victimization
the filters, we’re getting to be able to confirm whether or not a distinct
segment is profitable (and whether or not it's any digital affiliate
merchandise price promoting).
To use the filters, set the minimum gravity score to six, and therefore
the most to twenty five.
This business
executive tip is borrowed from AffiloBlueprint, that is our leading affiliate
selling coaching course. You’ll check it bent get even additional elaborated
niche analysis methods.
Just so you
recognize, gravity is essentially a live of what percentage completely
different affiliates square measure creating a buying deal off a given product.
You’ll verify additional regarding gravity by clicking here.
The gravity filters we’re victimization make sure that there square
measure positively different affiliates creating sales of the merchandise,
however not an excessive amount of competition! Take a glance at the results
once the filters square measure applied.
You’re searching
for a minimum of five (preferably more) products that meet those filter
criteria you only applied. During this case, there are units 35!
What if there are a
unit fewer than five products? During this state of affairs you must repeat the
class and sub-category choice method once more, and check out to search out
another that has five or a lot of product once the Clickbank filters area unit
applied.
Once you’ve got an
inventory of five or a lot of product with minimum gravity of six, and most
gravity of twenty five, you’re able to pass on. This product area unit reaching
to type your initial list of affiliate product. Their theme or topic is
additionally reaching to be your affiliate niche.
Just so you
recognize, you ought not to limit yourself to looking for product inside
classes and sub-categories on Clickbank. You’ll be able to additionally keyword
look for niche terms.
For example, victimization weight loss diets as inspiration, I’m
reaching to look for “paleo.”
I know this can be
a preferred style of diet at the instant, so it may well be a awfully
moneymaking niche.
If you see any
product topics continual during a class you’re browsing, attempt looking the
total Clickbank Marketplace. Simply keep in mind to stay that necessary gravity
filter!
This search reveals
eight potential merchandise that meet the gravity criteria.
Great! Currently
it’s time to maneuver on with consecutive section of the niche analysis method,
victimization “paleo” because the niche plans.
You’ll notice that
as you flick thru the Clickbank marketplace you develop niche ideas on your
own. You may begin out by trying within the Health and Fitness class like I
did, and see that there square measure a couple of merchandise concerning paleo
diets. You’ll then search the marketplace for paleo merchandise, and notice
additional that weren’t placed within the same class.
Using the search
perform additionally tends to offer additional targeted niches. Paleo, for
instance, may be a higher niche than “weight loss diets.”
Step 4: Study Sales
Pages
The fourth step
within the method is to envision the sales pages of the merchandise you’ve
found on Clickbank. You’re planning to try this therefore you'll get a pity
whether or not these merchandise would truly sell well to your audience.
To visit the sales page of any Clickbank product, simply click its
listing within the Marketplace.The product we’re gazing here is termed Your
Guide To Paleo.
I’ll run you thru
the items to seem out for once analyzing the sales page of a digital affiliate
product, victimization this product as Associate in Nursing example.
The first issue
you’re craving for is Associate in nursing overall feel of expertness from the
sales page. Currently this can be quite an subjective measurement… however
essentially if the sales page exudes a feel of quality and expertness, then
this can be a positive indicator.
It is exhausting to quantify what makes an expert sales page. As a
general rule, look out for signs like engaging graphics, just like the stunning
watercolor impact on the Your Guide to Paleo sales page.
Slick format – no one likes a page with broken
text and layout that appears like it’s been through a liquidizer. This page has
fantastic format that's extremely while not fault.
Trust-boosting
security seals and similar graphics are factors that further contribute to the
professionalism and trustworthiness of a sales page.
Once you’ve
determined that a product feels skilled supported its sales page, you'll bear
with a toothed comb and build even additional positive that it’s a promising
product.
Remember that the
aim of this method is to form positive the niche you’ve selected has digital
affiliate merchandise you’ll be able to sell simply.
Besides that
holistic activity of expertness, what different factors do you have to look out
for?
Compelling sales copy that gets guests reaching into their wallets for
his or her credit cards is one in all the foremost crucial things to appear out
for once checking the sales pages of your digital merchandise
Sales copy is the
words (and supporting images) used to entice readers to become
buyers. Sales copy is a very deep topic. You could study the art of copy
for years and still find yourself looking for more information.
For our purposes
(determining niche and product profitability), the most important thing to
check for is that there is a focus
on selling the benefits of the product, and not the features.
Benefits answer the question, “what’s in it for me?” They speak to your
prospect’s needs, wants, and desires. Features are far more obvious – they are
what is included with the product, or what it does.
If the merchandise
you examine focus totally on mercantilism advantages, then you’ll have a better
likelihood of changing guests into sales.
This example sells
the advantages of Your Guide to Paleo by chatting with the reader’s want to
slim down simply, gain a lot of energy, and feel healthier overall.
Affiliate resources
area unit another indicator that a Clickbank product you’ve found is ought to
have promotion. This suggests that the seller is serious concerning serving to
affiliates build sales. These resources also will assist you once it involves
promoting the merchandise.
Most Clickbank merchandise has links to affiliate resources at all-time
low of the sales page, rather like you see here:
The Most vital issue to contemplate
By currently you ought to have a decent plan of the way to check the
sales pages of the product you found earlier within the niche analysis method.
Basically, you want the simplest product to rise to the highest – these stand
the most important probability of creating you sales after you come back to
promoting.
If you’re finding this method troublesome, then boil it right down to
this easy plan.
Would you purchase the merchandise yourself? If you'll honestly answer affirmative, then
you ought to promote this product. as an example, even if Your Guide To Paleo
didn’t have any testimonials or a video sales letter, it still left Maine
feeling like I’d purchase the merchandise if I wished paleo info.
If not, then you’ll got to travel to ensuing one. By the tip of this
method you would like to own a minimum of 5 products to pursue the niche.
Step 5: Check for Demand
Step five of the niche analysis method is all
regarding ensuring there's a giant enough audience in your niche. Basically,
we’re progressing to confirm whether or not there's sufficient search traffic –
in alternative words, demand – to form it worthy.
We’re about to use
AffiloTools Keyword analysis module (free access for Affilorama members) to see
for niche search traffic.
Once you’re created with AffiloTools, you ought
to navigate to the keyword analysis module.
What you’re going
to do is search for broad and generic phrases related to your niche. I’m using
phrases like “paleo,” “paleo diet,” and “caveman diet.”
After having done
your market research, you ought to have an honest plan of basic niche terms.
You want to stay an eye fixed out for keyword phrases that have a
minimum of cardinal monthly searches. If you have got no bother finding phrases
with this sort of search volume, then you’ve in all probability stricken a gold
niche with ample hot demand.
If you'll be able
to notice a minimum of ten phrases with a thousand-plus volume, then you’re
smart to travel. You’ll be doing correct keyword analysis at a later stage,
anyway – what you’re doing at the instant is simply checking that there's
potential to induce solid traffic during this niche.
Provided you’ve
done the sooner stages of the niche analysis method satisfactorily, you ought
to currently have AN all-but-finalized niche and a few nice Clickbank
merchandise to push. However, there's an
extra factor you wish to try and do to create dead certain you’ve picked an
excellent niche.
Step 6: Is Your
Niche 'Evergreen'?
Step half-dozen of
niche analysis is all concerning going deeper, and exploring the seasonality of
your niche. this can assist you notice the right time to arrange promotions and
make sure you don’t miss out on peak demand.
Here at Affilorama,
we tend to perpetually reckon its value analyzing your niche as closely as
attainable to see whether or not it’s got a restricted shelf-life, is deeply
seasonal, or systematically evergreen.
For example, Obama ‘08 bumper stickers might need been massive sellers
in 2008, however that’s AN example of a distinct segment with a awfully
restricted period of time.
On the opposite
hand, weight loss merchandise can in all probability ne'er depart of fashion.
So however does one verify the longevity and seasonality of your niche? Foremost,
apply some smart, old school good judgment. The DIY day costume niche is merely
progressing to pop for a number of weeks leading up to day itself, as an
example.
You don’t would
like any flashy analysis tool to inform you that! To examine for seasonality
and specific times of interest in your niche, use Google Trends. This web site
enables you to analyze search keywords for interest over time.
Enter your primary keyword and set the search window for the past twelve
months. Once the search is run, you’ll get a chart showing you the search
interest in your niche over a 12-month amount.
You can see that
interest in “paleo” has been fairly consistent for the past twelve months.
However, there's a colossal surge of interest in January that most likely
coincides with folks trying to burn off all that Christmas excess!
If you’re new affiliate promoting, then the perfect niche for you may be
one that's evergreen (meaning demand stays fairly perpetually over the years)
and with very little seasonality.
Common samples of evergreen niches square measure things
like weight loss, stop-smoking product, or relationship recommendation.
Step 7: choosing Between Niches
By this stage you must have a general niche topic, like
“paleo diet” or “puppy coaching.” you must even have a minimum of 5 Clickbank
product that have a gravity score between half-dozen and twenty five,
additionally as slick and skilled sales pages.
If you don’t have the on top of, then you would like to run
back through this lesson, choosing a special niche and product. I cannot stress
enough however necessary it's that you simply complete the niche analysis
method properly!
If you’re slightly of a generator, then you would possibly
have found multiple promising niches. During this situation, you'll be able to
choose that one to continue with supported the subsequent criteria:
First, if you’re choosing between 2 niches, it’s most likely
a decent plan to travel for the one with the most important variety of
Clickbank affiliate product. Therefore if “paleo diets” has a lot of affiliate
product than “puppy coaching,” you must select “paleo diets.” This approach
provides you a lot of shots at promoting profitable product.
However, if it’s a selection between multiple niches and one
extremely speaks to you (say you only LOVE puppies however the thought of paleo
fasting causes you to sick), then select the niche you’re most curious about.
The nearer your affinity with the niche you choose, the a lot of possible
you'll be to stay it out once making your website and content.
Conclusion
To recap, we’ve currently shown you all you would like to
understand regarding finding profitable affiliate niches and digital product to
market. we tend to started by gazing why you must promote digital product. Bear
in mind that you simply will earn nice commissions as a digital product
affiliate, and there's a large form of product to choose from.
We then lined the seven steps to finding profitable
affiliate niches. bear in mind that you simply begin by looking out Clickbank’s
marketplace, so pare your manner right down to the purpose wherever you'll be
able to run seasonality analysis mistreatment tools like Google Trends.
As a part of the niche analysis method, we tend to
additionally lined a way to choose nice digital affiliate product to market
mistreatment the Clickbank marketplace.
Where to Now?
Digital affiliate product square measure an excellent
selection for beginning out as associate degree affiliate. However if you would
like the simplest profits potential, then don’t limit yourself to digital-only
niches.
Physical product and CPA-friendly niches is very moneymaking
once approached within the correct manner. By adding physical product and
certified public accountant offers into your current crop of offers, you'll be
able to charm to a good broader base of shoppers – which implies a lot of sales
for you.
If all this appears like an
excessive amount of work and you're once “done for you” niche analysis and
merchandise choice in a number of the web’s most moneymaking niches, consider
AffiloJetpack. AffiloJetpack offers niches and product that are pre screened
and chosen for profitableness.
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